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PR & Advertising Opportunities

If you’d like to see your business or brand featured on Scarborough UK, have read through the options below. Alternatively, drop us an email with your objectives and/or budget and we'll put together a package to meet your needs.


Key Facts & Figures

  • Over 12,000 naturally accrued Twitter Followers
  • Over 10,000 naturally accrued Facebook Fans
  • 14,000 visits to the website each month*
  • 17,000 pageviews of the website each month*
* Monthly average 1 Jan 2015 - 31 Dec 2015

Audience

Every month, the number of people that follow Scarborough UK continues to grow.

We attract two types of folk, those who live locally and those who are planning a visit. Both are hugely passionate about Scarborough and love to know what’s happening in the town.

Split pretty much down the middle in terms of males & females, our readers span a wide range of age groups with our core audience aged between 18 - 44.

We only publish content that we believe is genuinely interesting to our readers and in return, they ‘like’, tweet and share our content with their friends and family.

In short our readers are your customers and in this digital age, we're your best chance of reaching them!

    Advertising

    There are many advertising opportunities on the Scarborough UK website, some of the most popular of which are detailed below. If what you are looking for is not listed, please do drop us an email. Most things are possible.

    Website Display Ads Rates

    SPECIAL OFFER: Buy Two Months, Get One FREE on all Display Adverts for all new advertisers.
    Leaderboard (728 x 90 pixels) - £75 per month
    Only one space available. Prime position on the Scarborough UK website, located in site header. Always top of the page, even when viewed on a mobile device.

    Filmstrip (300 x 600 pixels) - £50 per month
    Located in site sidebar next to news feed and articles on desktop. Below news feed and articles on mobile devices.

    Medium Rectangle (300 x 250 pixels) - £25 per month
    Located in site sidebar as Filmstrip ads. Most common ad size. Approx. half size of Filmstrip ads.

    Small Ad (300 x 90 pixels) - £15 per month
    Our smallest and most affordable ad size. Located in site sidebar as per Filmstrip and Mediaum Rectangle ads.

    Minimum run 3 months.

    Website Content Rates

    Sponsored Articles - £50
    Sponsored articles are ideal for businesses who want to feature commercial content on Scarborough UK. Sponsored articles are shared on our social profiles & remain on the website permanently.

    Reviews - Free
    Get your products, services or event featured on the Scarborough UK website by way of an editorial review.  Drop us an email with details of what you would like us to review and we will arrange for one of our team to visit your business or venue.

    Reviews will be published on the Scarborough UK website and will be shared on our Twitter & Facebook pages.

    There is no charge for editorial reviews, but businesses are expected to meet the full costs of the product or services to be reviewed.

    Competitions - Free
    Scarborough UK advertisers can benefit from some extra free publicity for their business by providing us with a competition prize.

    In return full details of your business or campaign will be included on a dedicated competition page which will be shared across all our social channels.

    What's more, you'll also receive email details of all those who entered the competition.

    There is no charge for competitions if you are an existing advertiser, but businesses are expected to provide a prize which is at least equivalent to their average order value and which would require no further payment to redeem. Min prize value £50

    All advertising must be paid in full, in advance. We will send you an invoice via PayPal. Ads will be ‘put live’ on receipt of payment.

    PR Opportunities

    Press Releases

    If you’d like us to feature your local news or events on the Scarborough UK website, send us your press releases via email. If used, press releases will be shared on our Twitter & Facebook pages.

    Press releases should ideally include relevant imagery & quotes. For events please supply press releases at least 2 weeks before the event.

    If you're not sure what information to include in a press release, these are the key points you should include:
    • Who? Who is behind the news/event AND who does your news affect or benefit?
    • What? What's new?
    • Why? Why is this news? What does it provide that's different?
    • Where? Where is this happening?
    • When? Dates & times.
    • How? How did this come about? i.e. the back story including quotes

    Please note we only feature news & events that we believe will be genuinely interesting to our readers. There is no charge for publishing press releases nor are there any guarantees that they will be featured.

    For all PR & advertising enquiries please email editor.scarboroughuk@gmail.com

    PR & Advertising Opportunities Reviewed by Editor on 22:06:00 Rating: 5
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